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8th Anniversary Sale, Limited Time Only

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Winifred™ | Signature Winter Coat

$236.95

$119.95

Save 49%

Tax included.

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30-Day Money-Back Guarantee
Australian women's fashion since 2018

Low in stock, only a few left

Color Beige
Size S

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UPDATE: Our 8th Anniversary Sale is now live. Selected styles are selling quickly, so availability may be limited.

Effortless Elegance for Everyday Wear

The Winifred™ coat is designed to deliver dependable comfort across seasons, offering cozy warmth during winter while remaining pleasantly light for the transition into early spring. Its softly structured silhouette is carefully tailored to flatter your shape without clinging or feeling restrictive, making it an effortless, confidence boosting choice for everyday wear.

The Winifred™ provides comfortable coverage on colder days, while its lightweight, unlined design allows for easy layering in winter and a more breathable feel as temperatures begin to rise. The smooth, soft-touch finish feels gentle against the skin and avoids irritation, ensuring comfort from morning to evening.

With its clean lines and minimalist aesthetic, this coat transitions seamlessly from casual daytime looks to more refined occasions. A timeless wardrobe essential designed to be worn again and again season after season.


Key Features

Seasonal Versatility
Offers reliable warmth for winter while remaining comfortable for early spring wear.

Flattering, Non-Cling Fit
Gently tailored to enhance your natural silhouette without feeling tight at the waist, hips, or arms.

Soft, Comfortable Feel
Designed with a smooth, refined finish that feels pleasant against the skin all day long.

Layer-Friendly Design
Unlined construction allows easy layering over sweaters in winter or lighter tops in spring without added bulk.

Classic Button Front
Simple, refined button closure that complements the clean, elegant design.

Timeless, Minimalist Style
Pairs effortlessly with jeans, trousers, or dresses for both casual outings and polished looks.

At Veliora Melbourne, we want your shopping experience to feel simple from the start. Enjoy free standard shipping with Australia Post on every order. Tracking details will be emailed once your parcel is on its way.

Not quite right? Eligible items can be returned within 30 days of delivery. Please read our returns policy for full details and exclusions.

Your security matters to us. Pay safely by credit card, Apple Pay, Google Pay, Shop Pay or PayPal through our secure checkout.

Why Women Keep Coming Back To
Veliora Melbourne

The style feels comfortable and looks just as lovely as it did online. The fit is flattering and very easy to wear.

I was pleased with the quality and finish. It is a lovely piece that can be worn casually or dressed up with ease.


I had a question about sizing and the customer care team was clear and helpful. The whole experience felt simple.

Beautiful feminine styles without feeling overdone. I found something that feels comfortable and still looks polished.

The colour and shape were exactly what I was looking for. Comfortable, easy to style and suitable for different occasions.

The fabric feels comfortable and the fit is very flattering. I also appreciated how easy the website was to use overall.

8 YEARS OF VELIORA MELBOURNE

Welcome to Veliora Melbourne.


My name is Claire Bennett, and I started Veliora Melbourne eight years ago with one simple goal: to help women find clothing that feels comfortable, looks flattering and is easy to wear.

Over the years, Veliora Melbourne has become a place for women who enjoy feminine and timeless fashion. Our collections are made for everyday life, whether you are going out for lunch, spending time with family or simply want to feel well dressed.

We select styles for women between 40 and 70 who want to feel comfortable, confident and like themselves.

To celebrate eight years of Veliora Melbourne, we are holding a special Anniversary Sale for a limited time.

Thank you for visiting our store and supporting Veliora Melbourne.

With love,

Claire Bennett

Founder of Veliora Melbourne ❤️



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